What is local listings management? Simply, it’s claiming and maintaining your business profiles on websites and directories like Yelp, LinkedIn, FourSquare, Yellow Pages, Google Business Profiles, Apple Maps, and hundreds of others. These sites have high domain authority that often usurp a company’s own website in search results. So, if you can’t beat ’em, join ’em! Having high-quality citations also boosts your businesses local search ranking. Our Ninjaz can help get you claim and maintain your business information across the web and leverage citations to boost your online ranking.
Index the web to see what listings are available to update, create, or claim.
Gain access to unclaimed listings and update existing business profiles.
Update profile information whenever name, address, or phone (NAP) has changed.
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Local Search Citations are websites, other than your own, that mention your business name, address, and phone number (NAP). These sites play a vital role in local search engine optimization (SEO) by providing Google and other search engines evidence of relevancy and legitimacy when it comes to your business. It’s essential that the NAP data you’ve submitted to search engines via Google Business Profile, Bing Places for Business, Etc., matches the NAP data on your citations.
The top-four must-have citations that every business needs to have are:
However, there the total number of citations you need depends entirely on your industry and location. There are websites that aggregate NAP information for specific industries like attorneys, doctors, home services, etc. Additionally, the city you are in may also have have it’s own local citation websites including chambers of commerce, community directories, and Yellow Pages websites.
Our Ninjaz can help you update and claim hundreds of citations across the web quickly and easily.
Citations are one of the primary inputs search engine considers to determine relevancy and ranking. The name of the game is trust. The more websites that list your accurate NAP (Name, Address, Phone Number) data, the more certain search engines are that your business exists. When building citations, you should consider:
Our Ninjaz can help you choose the right citations to amplify your business on search.
If you can’t beat ’em, join ’em! Many citation websites have high domain authority and dominate page one search. At the end of the day, you’re in the business of connecting with customers no matter how they’ve discovered your business. Having accurate and updated listings on these citation sites can be a valuable source of website referrals and phone calls.
Proper citation management is more than simply getting your business listed. To get the most out of your citations, you should keep the following in mind.
NAP (Name Address Phone Number) Consistency:
Business Categories and Services:
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